Social Marketing Buzz 11-02-2012

The Effectiveness of Social Media as Social Proof News on Social Marketing, according to Social Media Examiner: social media can influence website visitors to stick around. Influencing people you don’t know by using information is known as social proof. The Growth of Social Proof Social proof is a psychological phenomenon which marketers use as a […]

Social Marketing Buzz 11-01-2012

Google and Yahoo+Bing: War Isn’t Yet Over? News on Google Marketing, according to Bosmol Social Media News: with comScore’s report that Google wins the search game with 66.7%, Yahoo and Bing placing second with a total of 28.1% reacted and stated, “war isn’t yet over.” According to Leeds, in the post of Editor Greg Sterling […]

Social Marketing Buzz 10-31-2012

Video Ads on LinkedIn’s Self-Serve Ad Platform News on Linkedin Marketing, according to Linkedin Marketing Solutions: since most advertisers need a text ad that could fit with what they have to say, the global roll-out of video ads on our self-serve platform, LinkedIn Ads is now being announced. Having a complex B2B service to promote […]

Social Marketing Buzz 10-30-2012

Twitter’s “Like” and “Star” Buttons to Replace “Favorite” for Tweets News on Twitter Marketing, according to ClickZ: insights from Mike Isaac at AllThingsD, since it was always their intention to try out new names for the feature, it’s about time for the adjustment. New “Like” or “Star” options are now being tested by Twitter to […]

Social Marketing Buzz 10-29-2012

Microsoft and Yahoo Partnership: A Better Mega Search Engine News on Social Marketing, according to Bosmol Social Media News: at last, Yahoo and Microsoft joined together to create a better mega search engine to beat the current market leader, Google. This 10 year deal allows Microsoft access to Yahoo search technologies in order to integrate […]

Social Marketing Buzz 10-26-2012

Changes Made to Personalize Search, Causes Concern Regarding Privacy Issues News on Google Marketing, according to Brafton: Pew Internet Research reported that according to 91% search engine users, virtually almost all their queries help them obtain the information they were seeking. But concern arises regarding privacy issues and the significance of search results since changes […]

Social Marketing Buzz 10-25-2012

Global Pages Provide Best Experience for Global Brands News on Facebook Marketing, according to Facebook Studio: today, all brands working with Facebook can experience a new structure that provides the best, localized experiences for a brand’s customers with the introduction of Global Pages. Depending on which country a user is in, they will be directed […]