Social Marketing Buzz 10-16-2012

Marketers Find it Difficult to Measure a Campaign Success News on Social Marketing, according to Brafton: according to Ifbyphone, 47% of businesses using email marketing say they do not struggle to measure the results of their campaigns. However, 24% of the same...

Social Marketing Buzz 10-15-2012

Website Content: The First Step in Content Marketing News on Content Marketing, according to Brafton: to improve conversions and boost relevant traffic to their websites, 60% of B2B marketers plan to use content marketing, as released by Joe Pulizzi of Content...

Social Marketing Buzz 10-12-2012

Quality Content Remains the Most Important Traffic Driver on LinkedIn News on Content Marketing, according to Brafton: for companies using the site for social media marketing, new Company Pages has been introduced by LinkedIn. As activities from the brand take up a...