Are you ready for the latest updates in digital marketing ?   Digital marketing has always been seen as the next stage in advertising and promotions, especially when it comes to an audience that spends a great deal of their time browsing online.

Considering the proliferation of smart phones, tablets, Wi-Fi hotspots, as well as the explosion of social media, such as Twitter and Facebook, there appears to be many marketing opportunities for marketers.    Businesses should take advantage of these opportunities.

The question here is whether they are up to the challenge.   Due to the very nature of social media, speed is the name of the game.      If you are not fast enough, then you will be carried away by the tide.   That is why you need to be updated regularly in order to handle digital marketing effectively.

 

So, what is the latest digital marketing news to which you should pay attention ?

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The attractive thing about Twitter is the high number of people that this micro-blogging site can attract, not to mention the high volume of messages that you can send out in one day. Still, there is the problem of how to properly communicate your message so that your audience will listen you, before they tune you out.    With the latest development in Twitter, this can help you get the job done.

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This is obviously yet another way for the social media giant to control the number of free ads that are being spread on its site.   Most likely, it will also help to ensure that only the most relevant content reach the audience.    Of course, this will cause a lot of groans from marketers, but it does provide a challenge: how to make their marketing content more attune to the audience, without having to give in to the “play-to-play” game of Facebook.

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This article contains some good news for many advertisers using Google’s AdWords for marketing.     Now, there is no need to open up a lot of browsers, as well as toggle between them, just to manage your multiple AdWords account.     This means less hassle, less confusion, and more time for you to focus on your work.    It will also cause an ease-up your workflow in terms of analyzing customer and audience movement based on the keywords you use.

 

Innteresting developments in digital marketing…..right ?    Why not click on their links so you can learn more ?   It really helps to stay updated.